Is Your Store At Risk Of A Merchant Center Suspension?
Answer 12 quick questions and get an instant risk score plus a prioritised fix list — based on the exact checks a Google Merchant Center reviewer runs. No email required to see your score.
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Answer the questions to see your risk score0 of 12 answered
1
Trust & Misrepresentation
The #1 reason Merchant Center accounts get suspended. Google checks whether your store looks like a real, trustworthy business.
Do you have a visible Contact Us page with a real email or phone (not just a form)?Critical
Fix: Add a Contact page with a working business email and/or phone. Missing or fake contact info is a top misrepresentation trigger.
Are your Return & Refund, Shipping, and Privacy policies all linked in the footer?Critical
Fix: All three policy pages must exist and be linked in the footer. Reviewers look for these directly — missing policies is a fast suspension.
Does your business name stay consistent across the site, domain, and payment descriptor?High
Fix: Keep the brand name consistent everywhere. Mismatches between site name, domain, and checkout look like a scam to reviewers.
Is there an About page describing a real business (not a generic dropship template)?High
Fix: Write a genuine About page. Generic or empty About pages are a classic dropshipping red flag.
Do product-page prices match cart/checkout (same currency, no surprise fees)?High
Fix: Price shown must equal price charged. Mismatched or hidden fees at checkout is a direct misrepresentation violation.
2
Restricted & Prohibited Content
What you sell and how you describe it. Health claims and restricted categories get products disapproved or the account suspended.
Do any product pages make health or disease claims ("cures", "treats", "reverses", "clinically proven")?Critical
Fix: Remove disease-treatment language. Claims like "cures X" or "reverses Y" trip the Healthcare / Unapproved supplements policy — even for non-supplements.
Are you confident none of your products fall in a restricted category (supplements, CBD, weapons-adjacent, medical)?High
Fix: Restricted categories need specific disclosures and certifications. If unsure, get the feed reviewed before launching.
Does your product imagery avoid before/after or exaggerated-results shots?Medium
Fix: Before/after imagery is heavily scrutinised, especially for health/beauty. Swap for clean product shots.
3
Feed & Technical Health
The mechanics that get products disapproved even when your store is compliant.
Are your product titles descriptive and specific (brand + product + key attributes), not keyword-stuffed?High
Fix: Clean, descriptive titles improve approval and performance. Keyword-stuffed or vague titles get disapproved and waste spend.
Is conversion tracking (GA4 / Google Ads tag) verified and firing correctly?Critical
Fix: Without verified conversion tracking you are flying blind and bidding on bad data. Verify the tag before spending.
Are all products in stock with accurate availability in the feed?Medium
Fix: Feed availability must match the site. Out-of-stock products showing as available get disapproved.
Do product pages have proper structured data (price, availability, GTIN where applicable)?Medium
Fix: Structured data helps Google read your PDPs correctly. Missing or mismatched data causes silent disapprovals.
This self-check flags common risks; it isn't a formal review or a guarantee against suspension. For a full manual audit of your live site and feed, book a call.